Mobile merch ordering
Turn fans into buyers from their seats
Let fans shop merch on their phone and skip the line at the booth. No app download, no new hardware, no extra staff.
$8M+ in merch sales processed
Trusted by major venues & tours
- Dude Perfect
- Linkin Park
- Zach Bryan
- Forrest Frank
- Alan Jackson
- Lauren Daigle
- BOK Center
- Paycom Center
- Fontainebleau
$100,000+
in merch sold in a single night
50+
venues nationwide
$8M+
processed across tours, venues & events
950+
orders in a single night, easily handled
A new merch revenue stream
Increase sales up to 30% with mobile ordering
Keep 100% of your merch revenue. Skip The Line's software is free to your team. A small service fee at the fan's checkout covers the platform and processing.
-
Artists & merch teams
Capture sales you're already losing to lines. When fans can buy from their seats, you sell more per show.
Artists playbook -
Events & venues
Fans buy from their seats and your team fulfills from a simple dashboard. No new hardware, no extra staffing.
Venues playbook -
Tours
Event-specific storefronts with inventory that carries forward city to city, and reporting to match.
How it works
For your team
Load your merch once, sell it everywhere
Build a branded storefront, set starting inventory, and let real-time tracking handle the rest across every date on the run.
- Real-time declining inventory
- Tour-wide or single-event mode
- Pre-show and onsite sales reported separately
- No need to replace your POS. We work alongside building vendor systems
For fans
Three steps to order merch
No app download, no line, no missing the set they paid for.
-
On signage, the video screens, a handbill, or the ticket email. No app to download.
-
They shop live inventory for that night and pay on their phone, without leaving the show.
-
A message tells them when it is bagged. They collect it, with no second queue.
For teams
Your team works one screen
No new hardware, no extra staff, and nobody learning a till. Orders arrive, get staged, and go out.
- Orders Appear in Real Time Every order lands in the fulfillment view instantly.
- Pick, Stage & Mark Ready Your team pulls items and marks the order ready.
- Customer Is Notified Automatically Pickup details go out without anyone sending them.
Cost
Skip The Line is 100% free for your team
A small service fee is added to the fan's purchase at checkout to cover processing and platform costs.
- No extra processing fees
- No monthly fees
- No new hardware needed
Benefits
More merch sold. Less merch chaos.
-
Higher revenue per show
Mobile ordering removes the line bottleneck so more fans actually buy. One reported case study hit $100,000+ in a single night.
-
Smoother fulfillment, fewer mistakes
Orders stay in one workflow with inventory protection and automatic pickup notifications, so your team moves faster without overselling.
-
You keep the customer data
Each order captures buyer info you can use for future drops and remarketing. Your list stays yours.
-
You keep your merch revenue
You still earn your merch revenue from every sale. The fan-paid checkout fee covers the platform and processing costs.
-
Fan-paid checkout
Skip The Line costs the artist or team $0 because a small service fee is added at the fan’s checkout.
-
Built for volume
Designed for large concerts, multi-date tours, festivals, and high-traffic venues where lines kill sales.
-
Works with what you already have
Nothing to rip out. Skip The Line runs alongside your current POS and any building vendor system, as an extra channel rather than a replacement.
Skip The Line
Frequently asked questions
Skip The Line is mobile merch ordering and fulfillment that lets fans buy from their phone and pick up fast, while your team stays organized with real-time inventory and order management.
Artists and merch teams, tours, venues and events, and merch companies that want to reduce merch lines, prevent overselling, and sell more per show.
Yes. The platform costs your team nothing. A small service fee is added to the fan’s purchase at checkout, which covers payment processing and the platform itself.
No. Fans scan a QR code or tap a link and shop in their phone browser. Nothing to download.
Yes. You can share the storefront link ahead of time so fans browse and buy early, then pick up onsite.
Handle customer service the same way you do now. Your team controls fulfillment status and resolves issues based on your own policies.
Your team uses the fulfillment app to see orders instantly, pull items, mark orders ready or complete, and keep pickup moving.
Fans place an order, your team prepares it, and the system sends pickup details and notifications so the handoff stays clean and fast.
Inventory updates as items sell, so out-of-stock sizes and items stop being available. No guessing, no overselling.
No. Skip The Line runs alongside whatever you already use, including building vendor systems, and nothing has to be swapped out or turned off. It is an additional channel that takes pressure off the line and captures sales you are losing to it.
You keep your merch revenue from every sale, and you keep the buyer data captured through orders for follow-ups and future drops.
A quick demo and onboarding, your merch catalog (products, variants, pricing, photos), starting inventory, and a plan for where the QR code and link will appear.
Yes. Stock is counted per stand and per size, so each one has its own numbers and its own low-stock alerts, and you still see the building total. An order pulls from whichever stand has the size. Counts are locked while an order is taken, so two stands cannot both sell the last one.
No. Send the tour list as a link, a screenshot, a spreadsheet or pasted text, and the merch sheet as a PDF or a photo. Both get read for you. You then see a list of everything found, with a tick box on every line, and nothing is created until you apply it.
About 30 minutes for an entire tour. You set up the storefront, load your merch once, confirm inventory, and the QR codes and links generate for every date. Then run a test order and you are done.
See how it works
Book a demo
In a quick walkthrough we'll map Skip The Line to your show flow: artist profile, merch catalog, QR code ordering, real-time inventory, and pickup fulfillment.